For the time, there were now some a hundred and eighty motorcycle manufacturers in Japan, but Irrespective of currently being a latecomer towards the House, Nippon Gakki didn't make the technological capabilities of leading domestic brands because the standard to fulfill.
Like a company with a long history and one that was growing by leaps and bounds even in the time, the question on many people's minds was, "Why would a musical instrument company enter the motorcycle business?" This month, we introduce the background to that choice and our founder, KAWAKAMI, Genichi.
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The YA-1 was officially unveiled in January 1955, but Yamaha Motor by itself was founded on July 1 that very same year by spinning off the motorcycle divisions at Nippon Gakki and creating a new, independent company. In its beginning year, Yamaha Motor dominated the best spots in Japan's biggest races, and Even with currently being Amongst the newest motorcycle manufacturers, the company's name and standing quickly spread across the place.
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Dependant on that perception, he made a decision to enter the motorcycle business as a fresh enterprise alongside the company's musical instruments.
We boost new businesses that make use of mobility so that you can enhance people's quality of life and add to fixing social issues.
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The 2-tone maroon and ivory coloring was another defining trait of your YA-1. In the time, most motorcycles in Japan were utility-focused and transported people and goods, so dark colors that hid dirt were being mainstream.
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And so the trim chassis and bright colors with the YA-1 greatly contrasted with the colorless cityscapes that still bore the scars of war, earning it the nickname Akatombo ("red dragonfly").
Alternatively, the company set its sights to the world, with Kawakami declaring, "It is not a product if it's not world-class," and "For anyone who is going to perform some thing, be the best." It marked the beginning of a challenge by a fledgling new business holding great ambitions and its eyes about the world phase.
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